Relaunching A Classic Brand
With A Modern Style.
Gallery Statement:
The opportunities to create our own experiences exist everywhere. We must only possess the spirit necessary to be daring in our travels, to be open to unknown possibilities and to constantly yearn for more. This essence of global exploration is captured in The Platinum Card®.
Each piece in the gallery brings to life a benefit designed to tap into this spirit and unleash the potential to create exceptional experiences. They seek to inspire, to inform and to instigate you to
Open Up the World with Platinum.
Exhibits:
ALWAYS MORE
Digital 360-degree video,
T Brand Studio, powered by Samsung
Through modern technology, the artist invites you to step into The Centurion Lounge at Miami International airport. With full three hundred and sixty degrees of
COMPLIMENTS OF THE CHEF
Fine china in suspended animation, silverware, hand-blown glassware, laminate, LED lighting
Joseph Gourley
Few things in life satisfy like a good meal, and a master chef possesses an almost magical ability to combine flavors for a powerful, emotional experience. To the seasoned foodie or the raw culinary adventurer, nothing compares to the chance to dine under the care of world-renowned chefs. To that end, The Platinum Card serves The Global Dining Collection, offering access to extraordinary culinary events and experiences from world-renowned chefs, along with access to even more reservations at restaurants across the globe. This piece focuses on a Card Member-reserved table and depicts the joy of many meals enjoyed, seen only by what remains.
JOY RIDE
3D designed and printed
Marin Dearie
Routine. Travel from point A to point B at set intervals, repeatedly. Monotony. Unwavering faithfulness to predictability. What it brings is comfort in knowing what comes next. What it lacks is
AT YOUR SERVICE
Phone booth, spray paint
Matthew Litwack, Intelligent Graffiti
Because life is unscripted, we never know when we may find ourselves in need of aid. When the need arises we hope to be prepared, or know instinctively what we must do. This work captures the feeling of uneasiness in calling for help, the uncertainty of trustworthiness, and fear of the unfamiliar. All of these become appeased through exceptional American Express service. Blood pressure reduced, panic avoided as Card Members speak directly to a comforting voice, one
UNTETHERED
Cotton,
Anthony Scerri & Marin Dearie
Clouds are the perfect travelers, moving unimpeded through the skies, looking in on the world with a spectacular view. Never in a hurry, always traveling light, clouds don’t overstay their welcome, they just drift along—because there’s always more to see. Soaring among
ALWAYS AT HOME
Hanging dimensional map, mirrored surface, chrome
Anthony Scerri
To embrace the excitement of travel is to forgo the familiar comforts of home. Quests of adventure and discovery bring with them new experiences, yet leave behind those we have already discovered. Can we not feel familiar in a new place? Is there not an oasis to be found in our travels? By unlocking more than 1,000 airport lounges across the world, including those you see in this piece, The Platinum Card brings Card Members complimentary access to the American Express® Global Lounge Collection—so as we travel around the world, we know we’ll still feel at home. The artist explores the tension of the familiar and the new by layering the plethora of exciting Global Lounge Collection locations. The world map hangs, like a target, for the fleet of approaching paper airplanes, turning each destination into a bullseye for travelers.
Tour the Gallery:
